Strategic backend architecture and hands-on operational leadership for founders ready to step out of the daily churn and build systems that run smoothly without them.
A comprehensive diagnosis of your current workflows, software stack, and handovers—pinpointing bottlenecks, duplicated effort, and exactly where delivery is slowing down.
Diagnostic Sprint (One-Off Project)
Book an AuditHands-on operational support that keeps delivery moving, protects your client experience, and removes the day-to-day administrative coordination from the founder’s plate.
Operational Partner (Monthly Retainer)
Enquire About RetainersHigh-level strategic operations and governance for established businesses needing senior guidance, structured accountability, and scalable delivery without a full-time hire.
Fractional Operations Director
Discuss Fractional SupportSupporting business owners through operational transitions, systems design, and sustainable growth.
Workflows, SOPs, and delivery pipelines audited, streamlined, and embedded.
Hands-on delivery focused on calm communication, practical systems, and zero fluff.
Proper Ops starts by mapping how your business actually runs—where delivery stalls, where handovers break down, and where too much still rests on your shoulders. From there, we build straightforward, durable operational structure shaped around how your team and clients actually work.
We inspect the live workflows, tool dependencies, and founder pinch-points before recommending changes. We fix the root cause of friction, not just the surface symptoms.
We turn audit findings into clear ownership, concise SOPs, and refined pipelines. We don’t add software for the sake of it—only the tools and steps your business genuinely needs.
We integrate new structures directly into daily practice, eliminating chasing and bottlenecks so the business runs consistently and calmly in the background.
I’m Maya, founder of Proper Ops. I work with founders and growing service businesses that have reached an inflection point: the work is moving faster than the systems behind it.
Usually, that looks like critical information trapped in your head, tools that only do half their job, and a constant stream of minor operational decisions finding their way back to your desk.
My role is to remove that operational noise and replace it with structure that actually works.
I look closely at how work travels across your business: how an enquiry turns into a project, where files live, who owns the next step, and where you are acting as the human glue holding everything together. From there, I build systems that are lean enough to be followed consistently, strong enough to handle growth, and clear enough that your business never depends on one person remembering everything.
“The best operations work is often invisible—because everything simply happens when and how it should.”
That is the most rewarding part of what I do: taking an operation that feels reactive or fragmented and quietly turning it into an engine you can trust. Seeing founders get their headspace back to focus on high-level strategy, while the backend runs reliably behind the scenes.
Less firefighting. Fewer loose ends. Proper systems behind the work you do.
“Good operations aren’t about adding more tools or more processes. They’re about creating the right structure so the business works more clearly, consistently and calmly.”
Maya Leftwick
Founder, Proper Ops
Feedback from clients on the clarity, structure and operational support they have
gained through working together.
"Maya has an unfailing ability to solve any operational problem, and as a result we now have backend systems we can truly rely on. Her support has transformed my time completely—I can step away from the day-to-day noise and focus entirely on high-level goals and creative work. Seamless, proactive, and invaluable."
"Maya quickly identified the operational bottlenecks that were creating needless complexity across our client delivery. The new systems are clear, intuitive, and have taken an enormous weight off my plate. She just gets it."
"Proper Ops brought true structure to how we operate. Maya built processes that reflected how we actually work rather than forcing a rigid template. Onboarding and handovers are now effortless."
"Maya has an unfailing ability to solve any operational problem, and as a result we now have backend systems we can truly rely on. Her support has transformed my time completely—I can step away from the day-to-day noise and focus entirely on high-level goals and creative work. Seamless, proactive, and invaluable."
"Maya quickly identified the operational bottlenecks that were creating needless complexity across our client delivery. The new systems are clear, intuitive, and have taken an enormous weight off my plate. She just gets it."
"Proper Ops brought true structure to how we operate. Maya built processes that reflected how we actually work rather than forcing a rigid template. Onboarding and handovers are now effortless."
"Maya has an unfailing ability to solve any operational problem, and as a result we now have backend systems we can truly rely on. Her support has transformed my time completely—I can step away from the day-to-day noise and focus entirely on high-level goals and creative work. Seamless, proactive, and invaluable."
"Maya quickly identified the operational bottlenecks that were creating needless complexity across our client delivery. The new systems are clear, intuitive, and have taken an enormous weight off my plate. She just gets it."
"Proper Ops brought true structure to how we operate. Maya built processes that reflected how we actually work rather than forcing a rigid template. Onboarding and handovers are now effortless."
No assumptions or generic templates. We diagnose how your business operates in reality before recommending or building a single thing.
Your systems and SOPs are tailored to your client journey, team capacity, and working style—keeping workflows as lean and practical as possible.
Whether running a focused audit sprint or providing ongoing fractional oversight, we step in, take ownership, and ensure the work actually gets done.
A straightforward conversation about where your business is experiencing friction and how Proper Ops can help. No pressure and no sales pitch—just practical clarity on the right next step.
